What does the cryptic crossword clue "Advertisement featured by flier (6)" mean?

The definition is "flier". The wordplay uses a charade (building blocks). PUFF (synonym="Advertisement") + IN (synonym="by") = PUFFIN; definition: "flier" The answer is Puffin.

Advertisement featured by flier (6)

Telegraph Prize Cryptic #3037 | 10 Across | 2020-01-05 flower

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