What does the cryptic crossword clue "Appeal of Daily Mail, initially (5)" mean?

The definition is "Appeal". The wordplay uses acrostic, charade. CHAR (synonym of "Daily") + M (first letter of "Mail,") [first letter: "initially"]; definition: "Appeal" The answer is CHARM.

Appeal of Daily Mail, initially (5)

Times Cryptic #29102 | 10 Across | 2024-12-17 flower

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