What does the cryptic crossword clue "Attractive but not loud, creating an impression (7)" mean?

The definition is "creating an impression". The wordplay uses a deletion. ETCHING (deletion) = ETCHING; definition: "creating an impression" The answer is ETCHING.

Attractive but not loud, creating an impression (7)

Guardian Cryptic #29334 | 7 Down | 2024-03-19 flower

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