What does the cryptic crossword clue "Bewildered by how badly business is going (2,1,4)" mean?

The definition is "Bewildered by how badly business is going". The wordplay uses a double definition. Double definition The answer is ATALOSS.

Bewildered by how badly business is going (2,1,4)

Guardian Cryptic #29495 | 24 Across | 2024-09-23 flower