What does the cryptic crossword clue "Brand new teen drama (5,4)" mean?

The definition is "Brand". The wordplay uses an anagram. anagram of TEENDRAMA ("teen drama") [anagram: "new"] = TRADENAME; definition: "Brand" The answer is TRADE NAME.

Brand new teen drama (5,4)

Times Cryptic #28826 | 15 Down | 2024-01-30 flower

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Telegraph #29237 (2019-12-18)