What does the cryptic crossword clue "New Zealander contracted to expand brand making sports clothing (7)" mean?

This cryptic clue uses wordplay to arrive at the answer. Visit the page for progressive hints — definition, wordplay type, and a full step-by-step explanation.

New Zealander contracted to expand brand making sports clothing (7)

Independent Cryptic #11560 | 2 Down | 2023-10-30 flower

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