What does the cryptic crossword clue "Promotional material mentioned genuine East End butcher's? (10)" mean?

The definition is "Promotional material". The wordplay uses a homophone (sounds like). homophone of PROPER GANDER Butcher’s is Cockney Rhyming Slang for ‘peek’. (butcher’s hook -> look) The answer is PROPAGANDA.

Promotional material mentioned genuine East End butcher's? (10)

Times Cryptic #29069 | 9 Across | 2024-11-08 flower

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