What does the cryptic crossword clue "Toiletry of, say, Louis XIV in freezing shower (4,3)" mean?

The definition is "Toiletry". The wordplay uses a container (one word inside another). ROI (synonym="French “king”") in HAIL (synonym="HAIL") = HAIROIL; definition: "Toiletry" The answer is HAIROIL.

Toiletry of, say, Louis XIV in freezing shower (4,3)

Guardian Cryptic #29067 | 27 Across | 2023-05-11 flower

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