What does the cryptic crossword clue "Trade ad is out to catch people ultimately, offering essential items? (10)" mean?

This cryptic clue uses wordplay to arrive at the answer. Visit the page for progressive hints — definition, wordplay type, and a full step-by-step explanation.

Trade ad is out to catch people ultimately, offering essential items? (10)

Times Cryptic #28576 | 18 Across | 2023-04-13

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I haven't cracked this one yet — but the brilliant team at Times for the Times have:

anagram of TRADE,AD,IS containing the last letter in peoplE.

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