What does the cryptic crossword clue "Turn on intro of Pure or Three Lions? (5)" mean?

This cryptic clue uses wordplay to arrive at the answer. Visit the page for progressive hints — definition, wordplay type, and a full step-by-step explanation.

Turn on intro of Pure or Three Lions? (5)

Times Sunday #5057 | 6 Across | 2023-04-30 flower

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